Warwick Evans Publishing (WEP)

Welcome to PUB, a comprehensive and open-access platform dedicated to aggregating and indexing high-quality research articles from academic journals and conference proceedings worldwide. This dedicated portal is designed specifically for WEP, our esteemed Diamond Partner. All publication data and metadata featured on this page are sourced exclusively from WEP’s distinguished portfolio of publications.

Research on Brand Development and Marketing of INOHERB

Anxin Huang

Research on Cultural Integration and Consumer Experience of Generation Z in Shanghai Disney

Shuhan Yang

Research on the Cross-Border Spread of China's Beauty Influence--Inspiration for the Development of Korean Beauty Communication in China

Yixuan Zhang

Study on the Influence of Brand IP Marketing on Consumers' Purchase Intentions--The Case of "Nezha"

Xinying Lin, Chenyang Liu

Study on the Influence of POP MART IP Co-Branding Strategy on Stratified Consumption Behavior of Young Female Consumers in First-Tier Cities

Wanyu Li

Sustainable Economics and Environmental Design in Western Art and Literature: an Ecofeminist Critique

Baidi Yuan

Technological Innovation in Gaming and Its Impact on Cultural Heritage Research

Zicheng Ni

The Centennial History of Movies: The Evolution and Far-reaching Impact of Recording Technology in the Historical Development Trajectory

Mohan Tan

The Core Elements of the Popularity of Korean Dramas in China: Dissemination Opportunities and Dissemination Elements

Yuhan Feng

The Impact and Enlightenment of Innovative Forms of Korean Wave Culture on the Development of China's Entertainment Industry--Taking Random Dance Activities as an Example

Wenyu Zhang